Social intelligence Assignment Example | Topics and Well Written Essays - 1000 words

Social intelligence - Assignment Example They should be aware of the unspoken setting patterns, social regulations, and paradigms that govern different situations. Appreciation of various views from people and an understanding of the way these people react to uncertainty, stress, and conflicts should be part of a leader. 2. Leaders should be present This is the way a leader affects groups or individuals through his or her body language, physical appearance, how he occupies space in his office, as well as his demeanor and mood. Leaders ought to have listening skills to create a quality of effectiveness self assurance that allows them to relate well with others. 3. They should be Authentic Authenticity reveals how sincere and honest leaders are with themselves and with the rest. According to Albrecht, when leaders respect themselves, believe in their personal faiths and values, and are realistic, they will probably serve others with authenticity. In this context, authenticity entails the capacity relate genuinely with others, a value that demands compassion and empathy. 4. Leaders should be clear Clarity means that leaders should express their opinions, thoughts, intentions, and ideas in a clear way. They should understand the power of language as a means of expression and thought, and thus use it as a strategic asset. Leaders with high social integrity clarity can monitor their language patters as well as that of others, in order to avoid particular pathologies that can result to personal and collective disputes, misunderstandings, and maladjustments. 5. Leaders should embrace Empathy They should look at how considerate and really aware they are of how others feel and how capable they are to treat other people as unique persons. It is all about identifying with those who are below and sharing or appreciating their feelings. Albrecht views this strategy as a sense of connectedness and a state of positive feeling or rapport between two people. Protecting oneself from toxic personality Toxic personality o r behaviors are those which make others feel inadequate, angry, guilty, devalued, and frustrated. If one of my family members has these personalities, I can protect myself from letting his negativity by using the nourishing behaviors. I can do this by analyzing the few positive traits of my sibling, and how important he is in my life, such as by determining what critical roles he plays in terms of my overall composure and well being. If he has a value that may bring the best in me such as paying my school fees, even though he is harsh or abusive, I can ignore the â€Å"grenade† side of him and appreciate him in the well-being point of view. Proximity interaction zones and non-verbal cues According to Albrecht, social intelligence involves correct interpretation based on social signs of nonverbal behavioral cues and generation of non-verbal cues displaying social signals suitable in a given situation (Albrecht 2005). If I enter in a room a â€Å"Mix and Mingle† Business and people are already talking in groups, I would introduce myself by expressing some sense of happiness through a genuine smile. The second step will be to make an aye contact with the person close to me, a nonverbal cue that will engage the gathering and show my interest in participating in the discussion. For any leader who might get himself in a situation like mine, I recommend that he should first of all learn how to use positive body language signals. If people

Performance Management Assignment Example | Topics and Well Written Essays - 1750 words

Performance Management - Assignment Example Job description is a statement of the overall purpose and scope of a job together with its details of a task and duties. It is a written statement of what the employee does how he does it and what the job working conditions are. In general, a job description sets out the purpose of the job where it fits into the organization structure, the context in which the job holds a function and the principles of the job accountability of the jobholder. The content includes Job identification, job summary, responsibilities, standard of performance and job specification (Said & Munap, 2010). The retail staff shall achieve optimum sales profitability, business growth and accounts penetration within a market segment or territory by selling the products of the retail shop effectively. The retail sale staff shall secure as well as contact customers and new business accounts in the market. The organizational behaviour management (OBM) involves the application of the science of human behaviour. OBM relates to the behaviour of people in a workplace, in addition, OBM is guided by a theory of human behaviour that is emphasised on identification and modification of environmental factors that affect employees performance. OBM is anchored in the work of B.F Skinner who postulated that an employee’s behaviour is inferred by his needs. In that, an employee may perform poorly in work because of poor job satisfaction or reduced rewards when he makes much profit to a company. Therefore, the OBM process identifies behaviours related to performance, study their instances and occurrences, identifies the major triggers, come up with interventions strategy, applies the postulated strategy and maintains the optimal performance through appropriate rewards to the employees. OBM embraces a three contingency model that is antecedent-behaviour-consequence. An antecedent is the stimulus that precedes behaviour and encourages the practice of that behaviour.

Adopting MapReduce and Hummingbird for Information Retrieval

Adopting MapReduce and Hummingbird for Information Retrieval Adopting MapReduce and Hummingbird for Information Retrieval in dedicated cloud Environment Dr. Piyush Gupta Chandelkar Kashinath K. Abstract: Data collected in section 3 indicated the number of active internet users across the globe. The collected chunks of information termed as Big Data not only utilizes physical resources into the network, but also leads to increase in human and financial resources. Cloud computing being a technology with IaaS (Infrastructure as a Service), PaaS (Platform as a Service) and SaaS (Software as a Service) provides virtual resources on pay per use policy. MapReduce being widely used Algorithm is used in line with Hummingbird Search engine for information retrieval. Keywords: MapReduce, SaaS, IaaS, PaaS, Hummingbird, Big data 1. Introduction One of the papers published in International conference at Jaipur, entitled â€Å"The Need and Impact of Hummingbird Algorithm on Cloud based Content Management System† [21] elaborates on existence of humming bird algorithm on 15th birthday of Google. In existence with previous Google algorithms like panda 3.5, page rank and penguin, hummingbird is a new replacement of full engine instead of repairing individual modules. This has affected 90% of data across the globe. Migrating MapReduce algorithm on cloud environment using Hadoop, not only improves performance due to cloud features but also the efficiency is increased with cost minimization. 2. Problem Fig-1: Data center Source: IBM Enterprise System Fig-1 gives a snapshot of engineers working at data centers who manages information from diverse platforms and resources. Managing hardware and Network with virtualized resources needs dedicated young talent. When it comes to end user, he gets an average service as a result of improper management of data centers. MapReduce is one of the best known algorithms used for IR (Information Retrieval) in addition with existing algorithms as explained in section 7. Due to exponential increase in smart devices that supports voice based search, definitely needs fast and efficient searching algorithm for information retrieval. The voice based search assists to make smart decisions in real time applications like place identification, weather forecast and medical assistance using android based applications. 3. Why problem is important Fig-2: Global Internet users Source: W3 Foundation Looking at data increase across the globe as shown in Fig-2 (data collected till July 1, 2014) [19], the pilled content in repositories is increasing worldwide. It requires huge amount of hardware resources running for years to extract information and knowledge for decision making. The big challenge in big data is ever increasing content utilizing human resource and cost to create chunks in available networks across the globe, which needs attention. 4. It is an unsolved problem From the following relevant reviewed literature (table-1), it gives a blueprint that the problem has still remained unsolved. The authors have either focused on cloud components [6] [11] or had used traditional Google Components during the analysis. Since Hummingbird Algorithm [10] is not keyword based the searching criteria have changed. When combined with MapReduce [1] [3] [15] in cloud environment shall definitely yield efficient results with minimum cost and resources. Table-1: Existing Systems compared 5. Here is my idea Fig-3: Proposed Information Retrieval System Being cloud computing [4] [6] is upcoming Technology as discussed in section -7.2, is a good source of virtualized resources that helps to manage content on diverse platform irrespective of geographical boundaries. An instance of Hadoop that supports MapReduce Algorithm (elaborated in sec-7) is migrated in cloud environment using SaaS (Software as a Service) to whom input is diverted for processing. Hummingbird (more in section-7) Algorithm is a brand new search engine designed to understand meaning from acquired query instead of word, is imparted to collect output from MapReduce instance. The collected output on Amazon S3 cluster is efficiently and effectively delivered to end user based on voice based request, in addition to traditional systems for efficient decision making in the field of medicine, scientific research and so on. 6. My idea works To confirm the working of proposed idea, a hosted instance of Hadoop was used that supports MapReduce Algorithm and S3 data cluster from Amazon. It also has Qubole [20] managed database to test the instance in cloud environment. Qubole has an API (Application programming Interface) that gives overview of running instances through dashboard. A user shall give input as a database or can manually select file in addition to query wizard. Once the input is given to MapReduce cluster, data analysis shall be done by using hive query in addition to pig script. Following results were collected by using existing database. Fig-4: Cloud based Hadoop Instance Source: Qubole Figure -4 shows a dashboard running Hadoop instance, in which 2 queries have finished data analysis. It communicates at runtime with Amazon S3 bucket where data is stored for input. The mapper [1][3][15] scans the data files from the source and extends the output to reducer. The reducer further processes data and is sent back to S3 cluster for further processing. This information shall be accessed by end user through web access and with the support of Hummingbird Algorithm. Fig-5: Running Hadoop Cluster Source: Qubole Fig-5 shows a single running Hadoop Instance in cloud environment. Qubole supports metrics of instances running simultaneously that enhances performance their by increasing efficiency. The graph in the above figure indicates time spent to complete single job. Every task is monitored by master DNS having unique ID. To each DNS a list of queries shall be given as input for further analysis. Fig-6 shows process getting started on Hadoop Cluster that combines both map and Reduce session together. The jobs performed uses batch processing system for single instance. Running multiple instances on different clusters in cloud environment makes process more efficient without investing much is physical infrastructure. As a result of which end user shall enjoy the benefits of information retrieval with minimum time, cost and physical resources. As cloud supports pay per use policies resource allocation as per requirements becomes easier. Fig-6: Hadoop Master DNS Source: Qubole Detail explanation about concepts existing algorithms used for information retrieval BFS(Bredth First Search) Redundant BFS. ISN (Intelligent Search Machine) Directed BFS Random walker search Randomized Gossiping Centralized approach Distributed Information retrieval Searching Object identifier Following explanations shall help to elaborate more about specific areas. 7.2 Cloud Architecture Fig-7: Cloud Architecture Source: NIST Cloud is an upcoming technology that supports IaaS (Infrastructure as a Service) PaaS (Platform as a Service) and SaaS (Software as a Service) as shown in Fig-7. For any hosted instance in cloud, open source software is used as a server that supports virtualization and Grid technology. Virtual private network is used in addition to broadband network13] [16]. As a service provider SLA (Service level Agreement) is signed between an organization and service provider. Distributed computing is one of the known components as data transferred across the network requires secure, authentic and efficient service in a given network. The type of cloud includes public, private, community and hybrid cloud [2]. Private clouds are hosted in dedicated environment having firewall and other authentication features. Updating existing system and taking backup remains responsibility of the owner. Hybrid clouds may be hosted in private environment in synchronization with public resources. The end user held responsible for resources used in public cloud with minimum security. 7.3 MapReduce Algorithm Fig-8: MapReduce Algorithm Source: Jimmy Lin, University of Maryland The algorithm takes data input as a file or database in the form of query. A list of mapper instances are activated which travels across the database in search of information. The jobs or data values are shuffled based on keys and aggregated as an input to reducers. These reducers understand the key inputs and reshuffle to get unique relevant information for further processing as shown in Fig-8[1]. 7.4 Hummingbird Algorithm Hummingbird Algorithm [10] [21] is the latest birthday gift from Google. Panda 3.5 and penguin were basically filters applied to searching criteria in the form of web pages and hyperlink. The traditional search engine extracts information based on keywords. Considering a sentence â€Å"How many times does hummingbird flap their wings per second?† the traditional search engine being keyword based tries to extract word like times, flap and per second. Based on collected keywords the web pages are searched in database. The collected content undergoes filtering from panda and penguin. Resultant results are displayed to user in the form of hyperlinks. Being hummingbird is innovation in the field of search and meant for voice based information retrieval, it accepts query as a single sentence instead of keywords. The engine tries to understand meaning and creates knowledge base from provided information or query. Fig-9: Hummingbird Search Source: Google.com In fig-9, the query asked to Google was where am i? Using voice search. The search engine had found my current location based on IP address or physical location and displayed map for the same. 8. Conclusion and future work The paper is continuation to hummingbird Algorithm [21] that supports MapReduce Algorithm with Hummingbird search engine in dedicated cloud environment. Qubole a hosted Hadoop instance is used to confirm working of MapReduce in support with Amazon S3 for data during. A single hive query instance on single DNS is tested which shall be extended for testing multiple instances of hive and pig script simultaneously as future work. References [1] Rahul Prasad Kanu , Shabeera T P , S D Madhu Kumar 2014- Dynamic Cluster Configuration Algorithm in MapReduce Cloud, International Journal of Computer Science and Information Technologies, Vol. 5 (3), 2014, 4028-4033. [2] Mr. Kulkarni N. N., Dr. Pawar V. P., Dr. K.K Deshmukh -2014 Evaluation of Information Retrieval in Cloud computing based services, Asian Journal of Management Sciences 02 (03 (Special Issue)) [3] Brian Hellig, Stephen turner, rich collier, long zheng-2014- beyond map educe: the next generation of big data analytics HAMR.Eti.com. [4] Ismail Hmeidi, Maryan Yatim, Ala’ Ibrahim, Mai Abujazouh, 2014 Survey of Cloud Computing Web Services for Healthcare Information Retrieval Systems , International conference on Computing Technology and Information Management, Dubai, UAE. [5] Anil Radhakrishnan and Kiran kalmadi -2013- Big Data Medical engine in the cloud, Infosys Lab Briefing Vol-11, No-1. [6] Dr. Sanjay Mishra, Dr. Arun Tiwari 2013 A Novel Technique for Information Retrieval Based on Cloud Computing, international Journal of information technology. [7] Yu Mon Zaw, Nay Min Tun 2013-Web Services Based Information Retrieval Agent System for Cloud Computing. International Journal of Computer Applications Technology and Research Volume 2– Issue 1, 67-71. [8] Gautam Vemuganti 2013- Metadata Management in Big data, Infosys lab Briefing. [9] Aaditya Prakash 2013-Natured Inspired visualization of unstructured big data, Infosys lab briefing, Vol-11, No-1. [10] Xinxin Fan, Guang Gong,Honggang Hu-2011- Remedying the Hummingbird Cryptographic Algorithm, IEEE. [11] Mosashi Inoue 2009- image retrieval: research and use in the information retrieval, National Institute of Informatics. [12] Jeff Dean Google Fellow 2009- Challenges in Building Large-Scale Information Retrieval Systems. [13] Tsungnan Lin, Pochiang Lin, Hsinping Wang,Chiahung Chen-2009-Dynamic Search Algorithm in Unstructured Peer-to-Peer Networks, IEEE. [14] William Hersh -2008 Future perspectives Ubiquitous but unfinished: grand challenges for information retrieval, Department of Medical Informatics and Clinical Epidemiology, Oregon Health and Science University, Portland, Oregon, USA. [15] Jeffrey Dean and Sanjay Ghemawat 2004-MapReduce: Simplified Data Processing on Large Clusters, Google.com. [16] Mehran Sahami Vibhu Mittal Shumeet Baluja Henry Rowley 2003-The Happy Searcher: Challenges in Web Information Retrieval, google.com [17] James Allan 2002-Challenges in Information Retrieval and Language Modeling, Report of a Workshop held at the Center for Intelligent Information Retrieval, University of Massachusetts Amherst [18] Amit Singhal 2001- Modern Information Retrieval: A Brief Overview IEEE Computer Society Technical Committee on Data Engineering. [19] tp://www.internetlivestats.com [20] https://api.qubole.com [21] Dr. Piyush Gupta, kashinath Chandelkar 2012- The Need and Impact of Hummingbird Algorithm on Cloud based Content Management System, vol-2, issue-12, IJARCSSE journal.

The Narrator in Ralph Ellisons Invisible Man Essay examples -- racism

The Narrator in Ralph Ellison's Invisible Man The narrator in Ralph Ellison's Invisible Man views himself as invisible because he believes the world is full of blind men who cannot see him for who is really is. In the beginning of the story, the narrator is treated by white men as the stereotypical black male - sex-hungry, poor and violent. These white men are completely blind to what black men really are. However, as the novel progresses, the narrator finds a way to remain invisible, yet take power from those who previously held it. Later on, we find that the invisible man eventually develops into a man capable of fighting stereotypes and racism in a very visible way. Through this progression, the narrator is able to beat away racist attitudes. In chapter one, we are introduced to the narrator and quickly we see that he is being dominated by white confines of racism and stereotypes. The narrator starts by reminiscing about his class speech during his high school graduation. The speech stressed submission as the way for black Americans to advance in the social structure. The speech was so well received that the town arranged for him to give the speech in front of the town's most influential white leaders. In the narrator's eyes, the white men are rewarding his submissive nature. But the reader is presented with the truth of what is actually going on when he arrives to meet these men. First, the white men bring out a naked blond woman and force the black boys to look at the women. Some become sexually aroused - playing o... ...ible Man. Ellison places himself in the novel because he is showing how a proactive approach can be taken to approach society is a complex individual. By writing this book and tackling complex ideas of racism, he is making a proactive contribution to society. So when the narrator begins to use the dozens and discovers a piece of his cultural heritage, and then he sees in the full light who he really is, he is conveying the idea to anyone reading this book that there is more to African Americans than just violence and slavery. He is forcing others to acknowledge him as well as the existence of other beliefs and behaviors of blacks outside of their prescribed stereotypes. So, we see at the conclusion of this progression that the narrator can emerge from his cloak of invisibility, and make a visible difference in society. The Narrator in Ralph Ellison's Invisible Man Essay examples -- racism The Narrator in Ralph Ellison's Invisible Man The narrator in Ralph Ellison's Invisible Man views himself as invisible because he believes the world is full of blind men who cannot see him for who is really is. In the beginning of the story, the narrator is treated by white men as the stereotypical black male - sex-hungry, poor and violent. These white men are completely blind to what black men really are. However, as the novel progresses, the narrator finds a way to remain invisible, yet take power from those who previously held it. Later on, we find that the invisible man eventually develops into a man capable of fighting stereotypes and racism in a very visible way. Through this progression, the narrator is able to beat away racist attitudes. In chapter one, we are introduced to the narrator and quickly we see that he is being dominated by white confines of racism and stereotypes. The narrator starts by reminiscing about his class speech during his high school graduation. The speech stressed submission as the way for black Americans to advance in the social structure. The speech was so well received that the town arranged for him to give the speech in front of the town's most influential white leaders. In the narrator's eyes, the white men are rewarding his submissive nature. But the reader is presented with the truth of what is actually going on when he arrives to meet these men. First, the white men bring out a naked blond woman and force the black boys to look at the women. Some become sexually aroused - playing o... ...ible Man. Ellison places himself in the novel because he is showing how a proactive approach can be taken to approach society is a complex individual. By writing this book and tackling complex ideas of racism, he is making a proactive contribution to society. So when the narrator begins to use the dozens and discovers a piece of his cultural heritage, and then he sees in the full light who he really is, he is conveying the idea to anyone reading this book that there is more to African Americans than just violence and slavery. He is forcing others to acknowledge him as well as the existence of other beliefs and behaviors of blacks outside of their prescribed stereotypes. So, we see at the conclusion of this progression that the narrator can emerge from his cloak of invisibility, and make a visible difference in society.

Right To Education

The right to education is a universal entitlement to education, recognized in the International Covenant on Economic, Social and Cultural Rights as a human right that includes the right to free, compulsory primary education for all, an obligation to develop secondary education accessible to all, in particular by the progressive introduction of free secondary education, as well as an obligation to develop equitable access to higher education, ideally by the progressive introduction of free higher education. The right to education also includes a responsibility to provide basic education for individuals who have not completed primary education. In addition to these access to education provisions, the right to education encompasses the obligation to rule outdiscrimination at all levels of the educational system, to set minimum standards and to improve quality of education.International legal basisThe right to education is a law in Article 26 of the Universal Declaration of Human Rights and Articles 13 and 14 of the International Covenant on Economic, Social and Cultural Rights.[1][2][3] The right to education has been reaffirmed in the 1960 UNESCO Convention against Discrimination in Education, the 1981 Convention on the Elimination of All Forms of Discrimination Against Women,[4] and the 2006 Convention on the Rights of Persons with Disabilities[5] In Europe, Article 2 of the first Protocol of 20 March 1952 to the European Convention on Human Rights states that the right to education is recognized as a human right and is understood to establish an entitlement to education.According to the International Covenant on Economic, Social and Cultural Rights, the right to education includes the right to free, compulsory primary education for all, an obligation to develop secondary education accessible to all in particular by the progressive introduction of free secondary education, as well as an obligation to develop equitable access to higher education in particular by the progressive introduction of free higher education.The right to education also includes a responsibility to provide basic education for individuals who have not completed primary education. In addition to these access to education provisions, the right to education encompasses also the obligation to eliminate discrimination at all levels of the educational  system, to set minimum standards and to improve quality. The European Court of Human Rights in Strasbourg has applied this norm for example in the Belgian linguistic case.[4] Article 10 of the European Social Charter guarantees the right to vocational education.[6]DefinitionEducation narrowly refers to formal institutional instructions. Generally, international instruments use the term in this sense and the right to education, as protected by international human rights instruments, refers primarily to education in a narrow sense. The 1960 UNESCO Convention against Discrimination in Education defines education in Article 1(2) as: â€Å"all types and levels of education, (including) access to education, the standard and quality of education, and the conditions under which it is given.† In a wider sense education may describe â€Å"all activities by which a human group transmits to its descendants a body of knowledge and skills and a moral code which enable the group to subsist†.In this sense education refers to the transmission to a subsequent generation of those skills needed to perform tasks of daily living, and further passing on the social, cultural, spiritual and philosophical values of the particular community. The wider meaning of education has been recognised in Article 1(a) of UNESCO's 1974 Recommendation concerning Education for International Understanding, Co-operation and Peace and Education relating to Human Rights and Fundamental Freedoms. Someone has rightly said that If someone is going down the wrong road, he doesn’t need motivation to speed him up. What he needs is education to turn him around.

Informative Essay Essay

How have different communication methods effected Generation Y’s high school social skills?  What would happen if all social media, texting, instant messaging, all just disappeared? How would today’s high school students communicate? An average high school student today will most commonly communicate with peers through either some sort of social media site, or through the most common form of communication amongst high school students; texting. A major problem that today’s high school students, or Generation Y, faces is that they are known to lack in some forms of communication skills. They seem to struggle when it is time to talk to people of higher authority, (e.g. parents, teachers, other adults) because they lack the skills needed to do so. Through texting, and social media, Generation Y’s social skills have been altered due to these methods of communication. In all the different ways that Generation Y communicates with its peers, texting is by far the most common form of communication. In some research done by NPR.org, they have found, â€Å"For America’s teens, cell phones have become a vital social tool and texting the preferred mode of communication, according to a new poll by the Pew Research Center’s Internet and American Life Project†(Ludden). They have found that 75% of all teens between the ages of 12 and 17 now own a cell phone of some sort. Thus this explains how texting is becoming a main source of communication for teens these days. One of PEW Center’s study authors states, â€Å"There’s now an expectation that teens will contact each other via text, and they expect a kind of constant, frequent response† (Ludden). An obvious negative effect of this form of communication is that it is declining the writing skills of teens across the globe. Frequently, teens will use slang in their mess ages in order to get them out faster due to the fact that they’re easier to write. Teachers across the country are finding that many teens don’t know how to spell different forms of the same word or how to use grammar properly in a sentence. Even though texting has created these negative effects, it has become a way to communicate that is easier than picking up a phone, due to the fact that it is less time consuming, and is quieter while communicating  with one another. Social media is a common second mode of communication amongst high school students. With advancements in today’s technology, teens can access social media just about anywhere that they go. In a recent study done by Shea Bennett, they found that 96% of teens who have access to the internet will use it to check their social media sites. This site also performed another study that stated that, â€Å"69% of American high schools have banned cell phones† (Bennett). With the amount of high schools banning cell phones, which would eliminate the texting mode of communication, students must look at another way to communicate with their peers. Social media is the obvious answer. Through Facebook, Twitter, Instagram, and YouTube, they can message each other and communicate that way. Social media has been found to create a lack of physical interaction amongst teens these days. According to Alice Martin, â€Å"Now, more and more people are interacting with others through different platforms like apps, role-playing online games, and social networks. This advancement has hampered the physical interaction skills of many children. Due to that, they don’t know how to interact with others when they meet them in-person or what gesture they should carry† (Martin). The social media sites of today are declining the skills needed for a student to get a job in the future. This means that the students heading into the work force do not know how to communicate properly with their boss for instance, or with a costumer that they need to speak to. This may result in a decline in sales and possibly somebody getting fired. That is even, if that student even gets hired for that job. Social media has also created a place for teens to interact and to meet new individuals that they may meet online. Overall texting and social media have done a ton to Generation Y’s social skills as a whole. With involvements in technology every day, it is only obvious that texting and social media will continue to grow as a whole. Even though they are found to elevate exasperation, deteriorate patience, decline writing skills, and create a lack in physical interactivity, these modes of communication will continue to grow with the growing technological age this world is in. These things will soon enough almost become the social trend, and nothing wrong will be found about them. Generation Y is bringing along  with them, an extreme amount of technological smarts that will help them, and hurt them in the future. Annotated Works Cited Bennett, Shea. â€Å"How Is Social Media Used In Schools? Statistics, Facts & Figures [INFOGRAPHIC].† – AllTwitter. Mediabistro, 22 July 2013. Web. 22 Jan. 2014. The author of this article, Shea Bennett, is a Co-Editor at All Twitter. She was previously the founding editor of Twittercism. She is the writer of many other online lessons and articles. In this article, she states a bunch of stats that are referring to social media being used in schools. There may be a tad bit of bias, but nothing that a reader can’t recognize. The purpose of this article, is to inform people about the increase of social media usage in schools across the US. Dodgen-Magee, Doreen. â€Å"How Is Technology Shaping Generation Y?† Biola Magazine Article. Biola Magazine, 2010. Web. 13 Jan. 2014. The author of this article is a phsychologist who has her Ph.D. She answers questions asked by the magazine company to the best of her knowledge and from conducting her own studies. There may be a tad bit of bias in here, but it is nothing that somebody can’t notice. The purpose of this magazine article is to inform the readers, of the problems that technology is causing Generation Y. She intends this article to be to an audience of highschool and college students, who possibly are doing research on this topic. Ludden, Jennifer. â€Å"Teen Texting Soars; Will Social Skills Suffer?† NPR. NPR, 20 Apr. 2010. Web. 22 Jan. 2014. Jennifer Ludden is a correspondent on NPR’s National Desk. She covers a range of stories on family life and social issues. Before joining NPR in 1995, Ludden reported in Canada, and at public radio stations in Boston and Maine. Ludden graduated from Syracuse University in 1988 with a bachelor’s degree in English and Television, Radio and Film Production. There seems to be no bias of any kind. This article talks about how texting keeps soaring, and how it is affecting socials skills of high school students. The audience of this article appears to be parents and students alike. It’s an  informative article that really describes how texting is hurting teen’s social skills. Martin, Alice. â€Å"The 4 Negative Side Effects Of Technology.† Edudemic. Edudemic, 30 May 2013. Web. 14 Jan. 2014. The author of this article, Alice Martin is working as a content manager at Assignment Valley. She has also worked for various academic institutions and has served the education industry for many years. She became a writer after completing her college education and then established her career in the field of education and research. In this article, Alice states four main points that technology is doing to Generation Y. She intends this article to be read by high school or college students that may be doing research on this topic. Simonpietri, Stacie. Social Media & Parent-Child Communication. Social Media: Current Trends Among Children and Their Parents and Implications Regarding Interpersonal Communication. Jeremy Rose, 5 May 2011. Web. 14 Jan. 2014. This article is written by a graduate student who was a Magna Cum Laude Thesis Candidate. She writes this essay to discuss current trends among children and their parents and implications regarding interpersonal communication. This essay doesn’t only explain the affects on the students, but also on their parents and families communication. One big problem that could occur from this source is obviously bias. She wrote this essay to inform other college students and possibly adults, the affect of technology on their communication skills.